DRAGON'S BREATH
The Official Newsletter of Heroes and Dragons
http://www.heroesanddragons.com
________________________________________________________________
v.7.0.7:  ANSWERS TO OUR MOST FREQUENTLY ASKED QUESTIONS (FAQ)
(last updated on September 11, 2002)
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CONTENTS:
 >>  What Is DRAGON'S BREATH?
 >>  How Did I Get on This Mailing List?
 >>  How Do I Subscribe/Unsubscribe?
 >>  What If I Change My E-Mail Address?
 >>  Is My Information Safe with You?
 >>  How Do I Contact DRAGON'S BREATH?
 >>  Which Is It: [email protected] or [email protected]?
 >>  How Soon Will I Get a Reply from [email protected]?
 >>  Can I Get This Newsletter in HTML Format?
 >>  What Does "v.7.0.7" Mean?
 >>  What Were the First Six Versions?
 >>  What Revisions Have Been Made to This "FAQ" Document?
 >>  How Often Will I Receive DRAGON'S BREATH?
 >>  What Are E-Mail "Probes"?
 >>  What If I Lose This E-Mail?
 >>  What If I Have Questions That Aren't Answered Here?
________________________________________________________________
 >>  WHAT IS "DRAGON'S BREATH"?
________________________________________________________________
DRAGON'S BREATH is an electronic newsletter pertaining to Heroes
and Dragons in all its forms.  H&D is a three-headed beast:
  < 1 >
  You'll find our Mega-Store at 1563-B Broad River Road
  in Columbia, South Carolina, U.S.A. 
  < 2 >
  We are online at http://www.heroesanddragons.com
  (Although I sometimes refer to it as "H&D.com,"
  you have to type the full address to get to the site.)
  < 3 >
  We tour extensively throughout the U.S.
  doing comic and toy shows
As an official newsletter, DRAGON'S BREATH covers all facets of
Heroes and Dragons, including:
  -  Notices on updates to the web site 
  -  Announcements about sales and special promotions going on
     in our Columbia, South Carolina Mega-Store 
  -  Up-to-the-minute information on store hour changes, policy
     changes, and general goings-on that might affect our
     customers 
  -  Dates and information for conventions we will be attending 
  -  Special offers and web-exclusive promotions
 >>  HOW DID I GET ON THIS MAILING LIST?
________________________________________________________________
You're receiving this e-mail for one of the following reasons:
  -  You entered your e-mail address into our sign-up form
     online at http://www.heroesanddragons.com/DragonsBreath
  -  You signed up manually in our Columbia, South Carolina
     Mega-Store
  -  You signed up at our booth during a local comic convention
     or toy show
  -  You made a purchase from us online, either at our web site
     or via eBay
  -  You asked to be added to the list
  -  I know you and thought you would be interested in our
     mailing list
If none of these reasons apply to you, then someone has probably
signed you up for this newsletter without your knowledge.  If
that's the case, maybe there's something in here you'll enjoy!
If not -- well, there's always the next section of the FAQ, which
tells you how to drop your subscription simply and painlessly.
We'll miss you.  :_(
If you continue receiving DRAGON'S BREATH after dropping your
subscription, please e-mail our list administrator
([email protected]) for help.
 >>  HOW DO I SUBSCRIBE/UNSUBSCRIBE?
________________________________________________________________
To subscribe, just send an e-mail to [email protected] with
the word "SUBSCRIBE" (no quotes) in the subject line.
To be removed from the mailing list, send an e-mail to
[email protected] with the word "REMOVE" (no quotes) in the
subject line.
 >>  WHAT IF I CHANGE MY E-MAIL ADDRESS?
________________________________________________________________
If you still have access to the old e-mail address, send a
"REMOVE" message from that address, then send a "SUBSCRIBE"
message from your new address.
If you no longer have access to the original e-mail account, go
ahead and "SUBSCRIBE" from your new address.  Then send a personal
e-mail to our list administrator ([email protected]) asking to
have the old e-mail address removed.  (Don't forget to specify
the old address in your e-mail!)
 >>  IS MY INFORMATION SAFE WITH YOU?
________________________________________________________________
Absolutely.
We pledge to never sell or release your personal information to
anyone -- and yes, we have been asked on a couple of occasions.
Your privacy is completely safe with us. 
 >>  HOW DO I CONTACT "DRAGON'S BREATH"?
________________________________________________________________
Please direct all correspondence about DRAGON'S BREATH to
[email protected].  It helps if you include the words
"DRAGON'S BREATH" in the subject line.
Direct all automated requests ("SUBSCRIBE," "REMOVE," etc.) to
the listserver at [email protected].
 >>  WHICH IS IT: [email protected] OR [email protected]?
________________________________________________________________
The e-mail address for DRAGON'S BREATH is [email protected].
This is a dedicated e-mail account that sends, receives, and
manages messages pertaining to our mailing list.  It is *not*
artificially intelligent, and it will *not* respond to
personalized e-mails.
What it *does* do is process subscription requests and commands
sent to it using the subject line of your e-mail.  When you send
a "SUBSCRIBE" or "REMOVE" message, send it to [email protected],
and the program that runs our mailing list will automatically
process your request.
For a full list of interactive commands, send a blank e-mail to
[email protected] with the word "HELP" (no quotes) in the subject
line.
The e-mail address for Heroes and Dragons is [email protected].
If you have questions, comments, or suggestions, please send them
there.  There is a living, breathing human being at the keyboard
who will be happy to help you!
 >>  HOW SOON WILL I GET A REPLY FROM [email protected]?
________________________________________________________________
Automated requests are usually processed within 48 hours.
 >>  CAN I GET THIS NEWSLETTER IN HTML FORMAT?
________________________________________________________________
No.  :(
Due to the increased number of subscribers, we no longer offer
this newsletter in HTML format.  For the forseeable future, it's
all-text all the time.
Some of you may miss the hyperlinks and other web-enabled goodies,
but DRAGON'S BREATH should now be readable to everyone, no matter
which internet service or e-mail program they're using.
 >>  WHAT DOES "v.7.0.7" MEAN?
________________________________________________________________
That's the "version number" of DRAGON'S BREATH.
Just as your software goes through different versions (Windows 98,
Windows 2000, Windows ME, etc.), so does DRAGON'S BREATH!  We
renumber DRAGON'S BREATH whenever we re-start or overhaul our mailing
list, so that we can keep track of its history.
The first number refers to the current "volume" or incarnation of
DRAGON'S BREATH, and the second number is the "issue number."  For
example, "v.6.2" refers to the second electronic "issue" of our
last incarnation.
The FAQ document is always numbered zero, so the e-mail you're
reading now is "DRAGON'S BREATH v.7.0.7" -- where "7" is the number of
times the FAQ has been revised since its creation.  (For more
about these revisions, see "What Revisions Have Been Made to
This 'FAQ' Document?" below.)
 >>  WHAT WERE THE FIRST SIX VERSIONS?
________________________________________________________________
v.1 - flyer administered by Brett Lord and given out in the H&D
       stores (1994-1995)
v.2 - leaflet administered by Michael Robinson (1996)
v.3 - brochure administered by Brett Lord/Mike Doyle (1996-1997)
v.4 - brochure administered by Scott Simmons (1997-1998)
v.4-1/2 - e-mail administered by Brett Lord (1998-1999)
v.5 - e-mail administered by Scott Simmons (1999-2001)
v.6 - e-mail administered by Scott Simmons via ListBot (2001)
v.7 - e-mail administered by Scott Simmons via Arrow Software
       (2001-Present)
DRAGON'S BREATH began its life as a printed newsletter -- more
accurately, a flyer -- that was distributed in the Heroes and
Dragons chain of comic book stores in Columbia, South Carolina,
in the early 1990s.  Over the years, DRAGON'S BREATH grew with
each editor's ambitions, and soon it was a bonafide 8- to 10-page
newsletter.  Although it was only distributed through the stores
(and not in the mail), the DRAGON'S BREATH proved popular enough
with our customers to warrant publishing it semi-regularly --
i.e., whenever someone on staff could find the time to do one!
DRAGON'S BREATH went through four volumes as a print newsletter
between 1994 and 1998 -- each one marked by a new #1.  The print
newsletters went on hiatus in 1998 and disappeared for several
months.
During the hiatus, we began experimenting with e-mail newsletters.
While the response was positive, we couldn't sustain the effort
with no one one on staff to devote their full time to content and
administration.  (I sometimes refer to the brief period of
electronic newsletters in late '98 and early '99 as "DRAGON'S
BREATH v.4-1/2.")
In 1999, we launched a new electronic version of the DRAGON'S
BREATH, based on our original mailing list but with an agressive
new marketing campaign.  We updated the volume number to match
the computer-centered format, and DRAGON'S BREATH v.5.0 was born!
Within a couple weeks of sending out DRAGON'S BREATH v.5.1, our
mailing list grew from around 30 initial subscribers to over 100 --
and from there it was a short step to 200, then 500!  By 2001,
we were e-mailing DRAGON'S BREATH to over 1,000 customers
worldwide, and I'd been asked to offer it in Italian and Spanish!
Facing a large influx of subscribers, we stopped administering
the newsletter manually and migrated our lists over to ListBot, a
free service on the World Wide Web for mailing list administrators.
Unfortunately, our timing was horrible:  As soon as we moved the
list, ListBot announced their plans to shut down, and DRAGON'S
BREATH went on another hiatus.  The ListBot-driven v.6.0 sent out
only two "issues" before being closed.
Now DRAGON'S BREATH is administered locally, using Arrow mailing list
software.  Check 'em out at http://www.jadebox.com/arrow if you
have your own mailing list!
 >>  WHAT REVISIONS HAVE BEEN MADE TO THIS "FAQ" DOCUMENT?
________________________________________________________________
For a complete history of this FAQ document and changes made
to it, send a blank e-mail to [email protected] with only
"FAQ-HISTORY" (no quotes) in the subject line.
 >>  HOW OFTEN WILL I RECEIVE "DRAGON'S BREATH"?
________________________________________________________________
DRAGON'S BREATH is delivered semi-regularly, as the webmaster's schedule
allows.  Because my workload waxes and wanes with the number of
orders coming and the type of development projects going on at
www.heroesanddragons.com, I can't guarantee a regular schedule
for this newsletter.
However, I'm committed to keeping you abreast of all the latest
developments -- so if you go for a while without seeing
DRAGON'S BREATH in your inbox, you can rest assured a big
"giant-size" issue is looming in your future!
The current average is about 40 issues per year.
 >>  WHAT ARE E-MAIL "PROBES"?
________________________________________________________________
Probes are occasional messages sent out from [email protected]
to determine whether your e-mail account is still receiving mail.
You may receive one of these probes if an issue of DRAGON'S BREATH
has "bounced" back to us or if your e-mail inbox is full.
"Probe" e-mails will always have the subject line
"[DRAGON'S BREATH] - E-Mail Address Verification."  You do not
need to reply to these e-mails; simply delete them when you see
them.
The probes are harmless and do not send us any information about
your system.  They are merely a tool for us to periodically
eliminate those addresses which have gone inactive or been
cancelled since signing up for DRAGON'S BREATH.
 >>  WHAT IF I LOSE THIS E-MAIL?
________________________________________________________________
Just send an e-mail to [email protected] with "FAQ" (no quotes)
in the subject line, and another copy will be sent to you
automatically.
 >>  WHAT IF I HAVE QUESTIONS THAT AREN'T ANSWERED HERE?
________________________________________________________________
Send us an e-mail at [email protected]!  We'll be glad to
answer your question.
Also, check the "About This Mailing List" and "Contact
Information" sections below.  You'll find them at the end of
every DRAGON'S BREATH message!
          **********************************
         **** THANK YOU FOR SUBSCRIBING! ****
          **********************************
________________________________________________________________
ABOUT THIS MAILING LIST
________________________________________________________________
DRAGON'S BREATH is written and administered by Scott Simmons
for Heroes and Dragons.
Send inquiries, corrections, suggestions, or comments to
[email protected].
To subscribe to this newsletter, send a blank e-mail to
[email protected] with the word "SUBSCRIBE" (no quotes)
in the subject line.  You can also subscribe on the web at
http://www.heroesanddragons.com/DragonsBreath.
To be removed from this mailing list, send a blank e-mail to
[email protected] with the word "REMOVE" (no quotes)
in the subject line.
For a complete list of commands you can use with your
DRAGON'S BREATH subscription, send a blank e-mail to
[email protected] with the word "HELP" (no quotes)
in the subject line.
Long URLs may break into multiple lines in some mail readers.
Should this occur, please cut and paste the URL in your browser.
Previous issues of this newsletter are available online at
http://www.heroesanddragons.com/DragonsBreath.
________________________________________________________________
CONTACT INFORMATION
________________________________________________________________
>> TELEPHONE (office)
          (803) 772-9198
>> TELEPHONE (store)
          (803) 731-HERO (4376)
>> TOLL-FREE (orders & payments)
          1-877-543-HERO (4376)
>> FAX NUMBER
          (803) 772-5010
>> STORE ADDRESS
          Heroes and Dragons
          1563-B Broad River Road
          Columbia, SC  29210  USA
>> E-MAIL ADDRESS
          [email protected]
>> WEB SITE
          http://www.heroesanddragons.com
________________________________________________________________
DRAGON'S BREATH copyright © 2002 Heroes and Dragons.
All rights reserved.